Your customer contacts - StoreTalk Help

Every time someone messages your WhatsApp number, StoreTalk automatically saves them as a Contact. You get a full record — their name, phone number, tags, and conversation history — all in one place.

How a contact is created

📱 Customer sends a WhatsApp message
            │
            ▼
┌─────────────────────────────────┐
│   StoreTalk receives the msg    │
│   Checks: is this number saved? │
└────────────┬────────────────────┘
             │
     ┌───────┴───────┐
     │               │
     ▼               ▼
Already saved    New number
→ Updates name   → Creates a
  if changed       new Contact
     │               │
     └───────┬───────┘
             ▼
 Contact Card:  Name · Phone · Tags
 Notes · Email · Conversation History

What you can do with contacts

Search by name or phone number
Add tags like “VIP”, “Wholesale”, or “Mumbai”
Write private notes only your team can see
Mark a contact as opted out (they stop receiving campaigns)
Import a list from Excel or CSV
Add a contact manually for a customer who hasn’t messaged yet

When you add or edit a contact yourself, enter the phone number with its country code, for example +91 98765 43210 or +65 9123 4567. StoreTalk won’t save a number without one, because it could belong to more than one country. Customers who message you on WhatsApp are saved with the correct country code automatically.

Use tags to organise your customers. Tag “Wholesale” customers and you can send them bulk pricing updates as a targeted campaign later.